pre-Christmas campaign of new MSN Search?

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Newmediazero says Microsoft is planning a huge pre-Christmas campaign to launch the new MSN Search, which it has reportedly already spent $100 million developing. Personalization is at the heart of the engine, which should give it a base to diffrentiate from Google. However, more so than just features, the index is the most important part of any search engine, and thus far MSN's index has tested very well in beta. Microsoft stepping up to the plate takes this game to a whole 'nother level. newmediazero.com

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